Dealmoon and Its Social Media Saves People's Time and Money

When I was thinking of what to talk about of this blog post, one idea that came across my mind. Right now an account gets really popular on Chinese micro-blog site - Weibo.com. This account is the official micro-blog account of Dealmoon.com in China. It's near Thanksgiving and the annual Black Friday. I can feel that Dealmoon will lead us rock this shopping season out again.

Founded on March 8th, 2009, Dealmoon is a site for Daily Deals and Coupons created for families. Upon establishment, Dealmoon aimed to become the best shopping deal site. It offers latest news for shopping deals, coupons, and price drops to customers. 

All the year around, Dealmoon researched on all kinds of deals and compile to resources list. Especially during Black Friday Sale, it will offer a huge list of stores on their Black Friday Deals page. People can download a sale flyer from countless stores, learn what time each store opens on Friday, and find where each store is located. For customers who are looking for any particular items, the website offers Black Friday Shopping Guide.  Click on what item you’re looking for and find a detailed list of what stores carry those items.  You’ll be able to compare prices so that you can find the best deal and map out your shopping day to be most efficient.

I think Dealmoon is now a success, one major reason is that it does something free for the customers to save their money and maximize their interests. But how to reach to the customers? I believe Dealmoon has been doing quite well. 

It has its greatly functional website http://www.dealmoon.com/, which includes all the deals:

It has its micro-blog accounts - both on Twitter and Weibo. Using micro-blogs to reach customers is really an effective tactics for a company like Dealmoon to share information and convey messages. Because (1) the information it shares are short, basically includes what the deal is, where it comes from, what's the deadline, that's it! (2) Deals come out in every minute from different stores, once Dealmoon gets the deal, it will post it out. So for the nature of content and time requirement, micro-blog is a perfect tool.

Any Dealmoon is clever to reach mass publics in China who has extremely huge potential of purchasing products. Reaching out Chinese publics by Weibo is the fastest, cheapest and most effective way. And Dealmoon on Weibo gets much more followers and fans than on Twitter or Facebook - it has nearly 60,000 followers on Weibo!

Of course it has its Facebook page as well. 

For me, receiving updates from Dealmoon simply by following it makes my purchasing selections really time-saving and money-saving. I just purchased a Macbook Pro, the deal is from MacMall, really a good bargain, thanks to Dealmoon.